Keeping it fresh...

OK, I get the part in my SEO education about having something new on the web site on a regular schedule... and keeping the Facebook page fresh with something to link to daily... something to keep people coming back to the site or page often... and something to talk about in the blog... I get it. But... nowhere in the stuff I've read does it say where the time comes from to do all this in addition to doing the JOB, creating the WORK that you do... So far, all I see is layering on more tasks. No wonder people start off great with lots of activity on the social sites and then give up... and you see something new months later. (OK, we'll see if we're one of those.)

Meanwhile, one thing I do like to do is use the images we create to make new images to upload onto these social (and now necessary) marketing tools. I've been changing the 'cover photo' on the Facebook page to reflect seasonal styles and I changed it this morning to a composite photo of Carly Erin O'Neil... together with a photo of the swans on Johnson's Pond just up the street from the studio. The overhanging evergreens are in the pond image. The snow is another 2 images that came from some generous artists at Redbubble.com. They were kind enough to allow downloads of their snow art and they have been used many times to create the illusion of a snowy winter day. The composite was created using Adobe Lightroom 4 and Photoshop CS5.

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A few other that I've created to use on the Facebook page. Please come visit and 'Like' us to get the occasional update on what is going on in the studio. Thanks!!

~ Susana

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